Connecting to Understand

By Julie Wayer

Samsung VR ad – 2017Virtual Reality. That term is polar you either love it or hate it. I was the latter, before I heard Thomas Wester speak. When you think of VR, it is typically centered around gamers and the tech industry. Then when Mr. Wester came on stage and talked about the idea of Read More

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Inspiration to Change an Industry

By Julie Wayer

I can’t remember the last time I went to a design conference where I didn’t see a new software demonstration. At Design Week Portland there wasn’t one. Instead there were 24 speakers during the weekend, and only a few were local design professionals. They came to talk and engage about topics that designers don’t often Read More

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Good Beer for the New Year

By Rosemary Saycich

Good branding is powerful. Have you ever bought a bottle of wine or beer simply because you liked how the label looked? We certainly have. In fact, we’ve had an ongoing debate around the studio about whether a well-designed label makes a beer actually taste better. Impassioned arguments have been made. Scientific studies have been Read More

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10 best places to shop local for the holidays

By James Nugent

With the holiday season upon us, there’s no better time to support the small and local businesses that help make Seattle the vibrant and inspiring place we love. In this spirit, we asked everyone around the Hansen Belyea studio to share their favorite local places to find gifts for the friends and family on their Read More

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5 Ways to Improve Your 2017 Marketing Plan

By James Nugent

‘Tis the season to be planning. This is the time of year many of us are putting the finishing touches on our 2017 marketing plan. It’s an excellent time to assess what worked (and didn’t) in 2016 and improve your strategy for the New Year. Here are five effective tips to make next year’s marketing Read More

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Our Big Night at the 2016 Pulse Awards

By James Nugent

It was an incredible evening for Hansen Belyea at last Thursday’s PSAMA Pulse Awards. We were excited and honored to have won in three categories, including the People’s Choice Award—the night’s top honor—for our rebranding of Perteet. We also won top honors in the Integrated B2B category for our work for The Robbins Company, as Read More

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Hansen Belyea Art Show Caps Off Our 2016 Event Series

By James Nugent

We closed out our 2016 Make it More event series on a creative high note last week with the Hansen Belyea Art Show. We decided to challenge ourselves for the event by asking every member of the Hansen Belyea team, from Marketing Analyst to Account Executive, to make a piece of art. Initially, the non-designers Read More

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Analyze Your Website: 6 Key Questions from Our Recent Web Event

By James Nugent

  We had a great turnout of marketers at our September 21st lunch web event, “Make it More: Getting the Most Out of Your Web Investment.” Thanks to everyone who was able to attend, and to many of you for sharing your web challenges and successes with all of us. In case you missed the Read More

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Looking Back at Our Evening of Logo Evolution

By Rosemary Saycich

We kicked off our Make It More series with our first event focusing on brand. We had a great group of people at the studio where we took a look at the evolution of some of the world’s most famous brand marks. We discussed the importance of aligning your logo with your brand attributes. Ultimately Read More

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Next Up in Our Event Series: Video!

By Erin Anderson

It’s time for our second event in our series, Make it More: Amplify Your Marketing Spend, where we’re sharing real-world tips and insights about how you can get the most out of your marketing investment. This time we’re focusing on video–and lunch is on us! Video is your most powerful tool for telling your company’s Read More

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