Connecting the Marketing Community

Thank you for Attending Co-Lab23!

Hansen Belyea and Project Bionic proudly presented our third Co-Lab event, Co-Lab23.

Co-Lab23 continued in the tradition of its predecessors, Co-Lab22 and Co-Lab Mini by providing time and space for the Seattle marketing community to come together, learn, and engage with one another in a way that is authentic. Industry leading speakers and panelists provided their insights on the latest relevant topics on the minds of marketers such as marketing strategy and AI, while the full day of activities offered many opportunities for networking.

Hosted at the spacious and vibrant Block 41 event space in downtown Seattle, Co-Lab took place on Wednesday, October 18th, 2022.

Co-Lab23 included:
+ Knowledgable speakers presenting on topics ranging from AI to marketing strategy and beyond
+ Panels, workshops, and moderated round table discussions
+ Many opportunities to network with fellow Seattle marketers
+ Food and beverages provided throughout the day
+ Catered reception and happy hour soundtracked with upbeat music

Be a part of the Co-Lab community and connect at Co-Lab events.

More about this event

The Official Co-Lab23 Schedule for October 18th

8:45 AM – 9:15AM
Registration, Networking

9:15AM – 9:30AM

9:30AM – 9:50AM
Presentation: “Out of the Shadows: Building a Unified Marketing Movement in Seattle” – Kevin Urie

9:55AM – 10:15AM
Presentation: “Beyond Chat GPT: How to Master AI for Content Design” – Amy Balliett

10:15AM – 10:35AM
Presentation: “Crafting Compelling Content” – Brianna Home and Ron Hansen

10:35AM – 10:45AM

10:45AM – 11:30AM
(Attendees can choose to participate in either the roundtable discussion or the workshop)
Roundtable Discussion 1
Workshop: “Take a Stand for Your Brand Culture to Market Smarter” – Eben Tobias Greene and Bill Hayes

11:30AM – 12:00PM
Presentation: “The Power of Personal Culture” – Cletus Coffey

12:00PM – 12:45PM
Lunch & Networking

12:45PM – 1:00PM
Morning Recap

1:00PM – 2:00PM
Panel on Artificial Intelligence with Lawrence Lerner, Boaz Ashkenazy, and Amy Balliett

2:00PM – 2:45PM
(Attendees can choose to participate in either the roundtable discussion or the workshop)

Roundtable Discussion 2
Workshop: “The Canary and The Coal Mine: Why Social Strategy Is More Important Than Ever” – Josh Dirks and the Project Bionic Team

2:45PM – 3:00PM

3:00PM – 3:25PM
Presentation: “Gaming and Reaching Gen Z” – Zach Rozga

3:00PM – 3:50PM
Speed Networking

3:25PM – 3:50PM
Presentation: “Capitalizing on NIL (Name, Image, Likeness): How Brands and College Athletes Can Mutually Benefit from Partnership” – Betsy Sperry

3:50PM – 4:00PM
Recap & Thank you

Drinks & Networking

Event Concludes

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