Connecting the Marketing Community
Get Ready for Co-Lab23!
Hansen Belyea and Project Bionic are proud to present our next Co-Lab event, Co-Lab23.
Co-Lab23 will continue in the tradition of its predecessors, Co-Lab22 and Co-Lab Mini by providing time and space for the Seattle marketing community to come together, learn, and engage with one another in a way that is authentic. Industry leading speakers and panelists will provide their insights on the latest topics that are on the minds of marketers such as marketing strategy and AI, while the full day of activities will offer many opportunities for networking.
Hosted at the spacious and vibrant Block 41 event space in downtown Seattle, Co-Lab take place on Wednesday, October 18th, 2022.
Co-Lab23 will include:
+ Knowledgable speakers presenting on topics ranging from AI to marketing strategy and beyond
+ Panels, workshops, and moderated round table discussions.
+ Many opportunities to get network with fellow Seattle marketers
+ Food and beverages provided throughout the day
+ Catered reception and happy hour soundtracked with upbeat music
Be a part of the Co-Lab community and connect at Co-Lab23.
The Official Co-Lab23 Schedule for October 18th
8:45 AM – 9:15AM
Registration, Networking
9:15AM – 9:30AM
Welcome
9:30AM – 9:50AM
Presentation: “Out of the Shadows: Building a Unified Marketing Movement in Seattle” – Kevin Urie
9:55AM – 10:15AM
Presentation: “Beyond Chat GPT: How to Master AI for Content Design” – Amy Balliett
10:15AM – 10:35AM
Presentation: “Crafting Compelling Content” – Brianna Home and Ron Hansen
10:35AM – 10:45AM
Break
10:45AM – 11:30AM
(Attendees can choose to participate in either the roundtable discussion or the workshop)
Roundtable Discussion 1
OR
Workshop: “Take a Stand for Your Brand Culture to Market Smarter” – Eben Tobias Greene and Bill Hayes
11:30AM – 12:00PM
Presentation: “The Power of Personal Culture” – Cletus Coffey
12:00PM – 12:45PM
Lunch & Networking
12:45PM – 1:00PM
Morning Recap
1:00PM – 2:00PM
Panel on Artificial Intelligence with Lawrence Lerner, Boaz Ashkenazy, and Amy Balliett
2:00PM – 2:45PM
(Attendees can choose to participate in either the roundtable discussion or the workshop)
Roundtable Discussion 2
OR
Workshop: “The Canary and The Coal Mine: Why Social Strategy Is More Important Than Ever” – Josh Dirks and the Project Bionic Team
2:45PM – 3:00PM
Break
3:00PM – 3:25PM
Presentation: “Gaming and Reaching Gen Z” – Zach Rozga
3:00PM – 3:50PM
Speed Networking
3:25PM – 3:50PM
Presentation: “Capitalizing on NIL (Name, Image, Likeness): How Brands and College Athletes Can Mutually Benefit from Partnership” – Betsy Sperry
3:50PM – 4:00PM
Recap & Thank you
4:00PM
Drinks & Networking
5:00PM
Event Concludes