True data, measure by measure
INW
Instrumentation Northwest was challenged by its positioning in the environmental monitoring industry. A company that provides more than instruments and reaches beyond its home in the Pacific Northwest, it needed a foundation for communicating its growing set of offerings (such as wireless telemetry and software) and its ability to compete as a global player.
Ready for a new direction, the company’s leadership turned to Hansen Belyea for a rebrand. With an updated corporate identity, visual subbrand system, website, advertising, and trade show presence, this Northwest company is ready to expand into new markets.
