Hansen Belyea

Launching with some real momentum

nick — Thu, 26 Jan 2012 19:28:27 +0000

A new technology consulting company born from a recent merger, Axelerate needed to convince clients that it had more to offer. When it came to launching the new brand, this fast-paced video showed clients they could rely on Axelerate for efficient and creative solutions. We all know technology moves fast—but Axelerate moves faster.

True data, measure by measure

nick — Thu, 26 Jan 2012 19:28:13 +0000

Instrumentation Northwest was challenged by its positioning in the environmental monitoring industry. A company that provides more than instruments and reaches beyond its home in the Pacific Northwest, it needed a foundation for communicating its growing set of offerings (such as wireless telemetry and software) and its ability to compete as a global player.

Ready for a new direction, the company’s leadership turned to Hansen Belyea for a rebrand. With an updated corporate identity, visual subbrand system, website, advertising, and trade show presence, this Northwest company is ready to expand into new markets.

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From study halls to tunnel walls

nick — Thu, 26 Jan 2012 19:27:46 +0000

Since expanding into video several years ago, Hansen Belyea has traveled near and far for clients. We’ve ventured deep into underground tunnels in Asia, and heard from cheerful students in nearby Redmond.

This reel shows some of the many stories we’ve told through video.

See our video section

Connecting students with healthy choices

nick — Wed, 25 Jan 2012 21:55:27 +0000

Yes, now the school cafeteria is a place where kids can eat right. Our client, Renton Schools is adding new options that promote healthy nutritional habits in students from K-12.

To give their program a look that appeals to various student age groups as well as parents and other stakeholders, they called on Hansen Belyea to create a visual identity and signage system.

Seeking energetic learners

Sam — Thu, 20 Oct 2011 18:20:25 +0000

The Berkeley Carroll School, an independent college-preparatory day school in Brooklyn, needed to attract the best and brightest minds around the city.

To make BCS the school of choice for these prospective students and their parents, this suite of printed pieces introduces them to Berkeley Carroll’s dynamic learning community. With new, vibrant visuals and tailored messaging by age group, the series appeals to parents and students from pre-kindergarten through high school.

Online selling power

Sam — Thu, 20 Oct 2011 18:17:00 +0000

When your client’s name is as direct as Sales Result inc., you better deliver a website that does just that—creates results.

A sales consultancy based in the Northwest, SRi tackles clients’ hard-to-solve sales problems, developing and helping implement plans of sales execution. The new SRi website conveys sophistication while emphasizing the company’s to-the-point approach and bold selling points.

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Raising a million dollars

nick — Tue, 18 Oct 2011 21:48:11 +0000

For the second year in a row, Hansen Belyea designed the gala fundraising event invitation for our local chapter of the MS Society. Celebrating the tenth anniversary of the Dinner of Champions, the “Enlighten” theme weaves throughout the full suite of printed materials.

Toe the line

Sam — Mon, 12 Sep 2011 18:42:25 +0000

“We’re selling product, but no one remembers our name. We don’t want to be just another fashion fad,” voiced a pair of young entrepreneurs. How would their upstart athletic sock company capture more attention, market share and memorability instead of fading out?

To create an engaging and differentiated brand narrative, Hansen Belyea repositioned this energetic challenger with a new name, identity and packaging. Evoking a unique combination of sportive and fashion-forward imagery, Strideline turns heads—and feet—in stores.

Strideline Process Video

A generous family

Patricia — Mon, 08 Aug 2011 22:03:15 +0000

The Ginger and Barry Ackerley Foundation focuses its grant making on early childhood education in Washington state. Hansen Belyea has worked with the Foundation since 2004—upgrading its logo, designing its print collateral, and developing its colorful website.

Expect 100%

Sam — Mon, 08 Aug 2011 21:27:09 +0000

How does a Fortune 500 company know what manufacturer to trust? Only when quality, efficiency and cost all come together can a buyer be confident in selecting a vendor. Everything needs to be perfectly on time, on budget and up to rigorous standards.

A leading parts manufacturer for medical, automotive, industrial and consumer products, NIC Global approached Hansen Belyea to create a new website that told their story. The project scope also included a visual identity system, custom folder and service sheets, and additional sales material.

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